A new Hispanic segmentation model is here, know it!—Meet the Savvy Blenders

The U.S. Hispanic market is ever evolving, so your Hispanic market strategy should evolve with it to stay ahead of your competitors.  In celebration of Hispanic Heritage Month, we partnered with Culturati Research to share a new Hispanic segmentation model that will help…

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A new Hispanic segmentation model is here, know it!—Meet the Heritage Keeper

The U.S. Hispanic market is ever evolving, so your Hispanic market strategy should evolve with it to stay ahead of your competitors.  In celebration of Hispanic Heritage Month we partnered with Culturati Research to share a new Hispanic segmentation model that will help you…

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You say Hola, I say Aló: Hispanic terminology best practices

You say Hola, I say Aló: Hispanic terminology best practices

Hispanic Heritage Month is around the corner and with it comes an influx of brands trying to connect to the ever-growing, digitally-savvy, and purchasing powerhouse: the Hispanic community. It’s always refreshing to see brands celebrating Hispanics. Some brands are well…

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